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TOP FOUNDER

Chai Poh Yee

FOUNDER & UNIT MANAGER · AMPLIFY GROUP

A graduate of the University of Reading with a degree in Finance & Business Management (Class of 2022), Clarence built Amplify Group from 6 people into a nationwide platform of 100+ professional consultants. Recognised as one of the youngest million-dollar agency builders in Malaysia, she leads with a belief that great advisors are made through discipline, ethics, and genuine client care.

University of Reading, UK

Finance & Business Management · Graduate 2022

Life Planning Advisor (LPA)

Licensed financial and insurance planning professional · Top 10 Nationwide

TALKS & SHARING

AWARDS & RECOGNITION

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THE AG JOURNEY

From 6 people
to a nationwide
platform

"Finance should be simple, not stressful."

Amplify Group started in 2020 with a simple belief and just 6 people. Today, we have successfully trained over 100 professional consultants, expanded from a single office to three major cities, and helped more than 7,000 Malaysians take control of their financial lives. We are driven by young, ambitious leaders who refuse to settle for average — building a generation that achieves financial clarity and lasting wealth.

6

PEOPLE AT START

100+

TODAY

3

CITIES

STEP 01 / THE BEGINNING

Amplify Group started in 2020 with a simple belief: finance should be simple, not stressful. We began with just 6 people on a mission to bring clarity and ease to personal wealth tracking frameworks.

STEP 02 / RAPID SCALING

Today, we have successfully trained over 100 professional consultants. From a single office, we expanded to three major cities, and gradually extended our structural services to cover clients across all of Malaysia. The journey has not been easy, but we firmly believe that when the right values and knowledge are passed on, lives are transformed.

STEP 03 / GENERATIONAL IMPACT

We are driven by young, ambitious leaders who refuse to settle for average — and we keep going because we want to help more young Malaysians achieve their dreams, more families gain financial clarity, and ultimately, help a generation of Malaysians live a better, more secure life.

5-YEAR VISION

Where we are going next

Three strategic pillars that define the next chapter of Amplify Group's growth across Malaysia.

01

Nationwide Expansion

Expand Amplify Group into a strong nationwide presence across Malaysia, establishing key branches in major cities and building consistent, high-performing teams in each location. A recognizable brand accessible to all Malaysians.

➜ ALL MAJOR CITIES

02

300-Strong Team (Within 5 Years)

Build a team of 300 highly trained professional financial consultants within 5 years — focused on quality, not just numbers. Developing advisors who are knowledgeable, client-first, and capable of long-term leadership.

➜ 300 CONSULTANTS IN 5 YEARS

03

Brand Positioning

Position Amplify Group as Malaysia's go-to platform for one-stop financial solutions and the top choice for young professionals entering the financial industry — known for real results and a structured career path.

➜ MALAYSIA'S MOST TRUSTED PLATFORM

Amplify Grp's
Team Member

At Amplify Group, we sincerely introduce each of our team members—because behind our success are real people with passion, dedication, and heart. Get to know the individuals who make Amplify more than just a workplace.

Chai Poh Yee

Founder of Amplify Group

We make a team, teamwork makes dream work

Want to join the

Amplify team?

We don't just build salespeople — we build financial professionals. If you're driven, ambitious, and client-first, we want to hear from you.

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