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Amplify Group
TOP FONUDER
Chai Poh Yee
FOUNDER & UNIT MANAGER · AMPLIFY GROUP
A graduate of the University of Reading with a degree in Finance & Business Management (Class of 2022), Clarence built Amplify Group from 6 people into a nationwide platform of 100+ professional consultants. Recognised as one of the youngest million-dollar agency builders in Malaysia, she leads with a belief that great advisors are made through discipline, ethics, and genuine client care.
University of Reading, UK
Finance & Business Management · Graduate 2022 · Top 10 Nationwide
Life Planning Advisor (LPA)
Licensed financial and insurance planning professional
AWARDS & RECOGNITION
TALKS & SHARING
TRAVEL
THE AG JOURNEY
From 6 people
to a nationwide
platform
"Finance should be simple, not stressful."
Amplify Group started in 2020 with a simple belief and just 6 people. Today, we have successfully trained over 100 professional consultants, expanded from a single office to three major cities, and helped more than 7,000 Malaysians take control of their financial lives. We are driven by young, ambitious leaders who refuse to settle for average — building a generation that achieves financial clarity and lasting wealth.
6
PEOPLE AT START
100+
TODAY
3
CITIES
2017
The Foundation
Clarence begins her Finance & Business Management degree at the University of Reading, UK — and takes her first steps into the financial industry.
2018
Fresh Energy
Ke Ying joins as the first team member, later becoming a Unit Manager — the beginning of a results-driven culture built on mutual growth.
2020
Amplify Group is Born
First MDRT award achieved. Amplify Group is officially founded with 6 people and a single belief — finance should be simple. Celeste and Gordon join as future Sales Managers.
2021
Leadership & Identity
Clarence promoted to Unit Manager. Amplify Group formally established as an entity. Dylan and Adrian join. Team culture and brand identity take shape.
2022
University Graduate. Nationwide Growth.
Clarence graduates from University of Reading as Top 10 nationwide. GILC Award and Superday recognition earned. Team expands rapidly across JB.
2023
Expanding North
Penang branch established. Young Gun MDLA recognition — youngest million dollar agency builder in the region. 50+ consultants trained.
2024 - Present
3 Cities. 100+ Consultants.
Kuala Lumpur branch opens. Over 100 professional financial consultants trained. 7,000+ cases handled across all of Malaysia. The journey continues.
5-YEAR VISION
Where we are going next
Three strategic pillars that define the next chapter of Amplify Group's growth across Malaysia.
01
Nationwide Expansion
Expand Amplify Group into a strong nationwide presence across Malaysia, establishing key branches in major cities and building consistent, high-performing teams in each location. A recognizable brand accessible to all Malaysians.
➜ ALL MAJOR CITIES
02
300-Strong Team
Build a team of 300 highly trained professional financial consultants within 5 years — focused on quality, not just numbers. Developing advisors who are knowledgeable, client-first, and capable of long-term leadership.
➜ 300 CONSULTANTS IN 5 YEARS
03
Brand Positioning
Position Amplify Group as Malaysia's go-to platform for one-stop financial solutions and the top choice for young professionals entering the financial industry — known for real results and a structured career path.
➜ MALAYSIA'S MOST TRUSTED PLATFORM
Amplify Grp's
Team Member
At Amplify Group, we sincerely introduce each of our team members—because behind our success are real people with passion, dedication, and heart. Get to know the individuals who make Amplify more than just a workplace.
Clara Yong Ke Ying
